World's finest Real Estate Coaching Now @
Your Pace & Your Space

AJ Lamba


AJ Lamba

Your Coach - AJ LAMBA

  • SOLD Over $1.0 Billion Dollars
  • Clocked approx. a MILLION $$$ in commissions in his 4th year only
  • Awarded TOP 1% off all Agents in the country
  • Awarded Reader’s Choice Gold Award 3 Years in a Row
  • Awarded “HALL OF FAME”-REMAX International
  • Attended Harvard University
  • Awarded TOP Listing Agent-REMAX
  • Over 2000 Satisfied Clients.
  • Awarded “TOP 20 Scholars” – GLG, New York.
  • TOP 15 Agent in the State from All Companies (2015).
  • Distinction in Strategic Management in MBA From Scotland.
  • Clocked approx. a MILLION $$$ in Commissions again in 2021

AJ Lamba is one of the most successful and well-known real estate brokers in North America. After over a decade leading a top-ranked real estate team he has done over 2000 deals. He’s seen brokerages come and go and the one thing he keeps seeing even to this day is that coaches aren’t prioritizing one thing and that’s YOU! AJ founded AJ Lamba Academy and it is his mission to help realtors across America become successful. AJ always puts his clients first which means you always get honesty, integrity, and the highest ethics along with unmatched customer service every time!

AJ Lamba has produced several million-dollar agents from scratch with his proven scientific method. His experience in closing over 2000 deals gives a perspective that can’t compare to any other coach.

AJ Lamba has developed a proven system and methodology that the industry doesn’t want you to know. Real estate has one of the highest dropout rates in any industry, seeing this AJ Lamba decided to share his secrets with agents and help turn the state of the industry around.

He has a huge passion to help and train other agents around the world using his system, so they too can become equally successful.

Here's what he thinks

I think if there is one thing that defines me it’s that when I identify what I want, I go after it completely. As soon as I had identified that becoming a Real Estate Broker was what I wanted, I quit my corporate job and got to work.

At first, it was tough and I was reconsidering if this was the right career choice for me. But nobody ever succeeds at first without committing to your work and working hard.

After all my years in the industry, I have developed my skills and insights into a method. I started a coaching program with a team. I taught my team all the aspects of real estate and worked closely with them. With no surprise, the hard-working people on my team became great successes through using my coaching knowledge.

This gave me the idea to expand my coaching from a group of 20 people to people all around the world. This is what gave me the idea of starting AJ Lamba Academy.

Looking Forward To The Future

Nothing makes me happier than seeing other people change themselves and change their lives for the better. People aren’t just “the way they are”, they’re built one piece at a time, and you can build yourself into whoever you want to be.

My students have become my close friends and I like to celebrate their success at each stage of the journey.

Seeing my students succeed makes me feel like I have succeeded. I believe all my knowledge and success in real estate should be shared with others so they can become the best version of themselves.

The Real Estate Coaching Revolution is here, and I’d love for you join me!      

Read more

Inside the Academy

LIVE Proven Process

We turned the guesswork of starting/growing a Real Estate business into a science. Follow practical step- by-step instructions that are proven to work and track your progress using reliable metrics.


We add new perspectives to the real estate industry that you can apply immediately to add value to your business today.

Entrepreneur Community

Join active like-minded agents, collaborate, get help, practice calls and coaching support

Expert Mentorship

No matter how good the training is, you’ll always have questions. Get weekly access to AJ and his Team in our Facebook group, weekly livestream Q & A’s and email.

Business Fundamentals

Picking a niche, identifying problems, finding opportunities, market validation and real estate pricing

Marketing & Sales

Gaining leads, talking to prospects, appointments, handling objections and closing deals.

Psychology of Real Estate

Psychology, human behavior, habits and emotional intelligence in real estate.

Problem Solving

How to think clearly, solve problems quickly and see ten moves ahead with precision.


Real estate specific CRM customized for your needs.Real estate specific CRM customized for your needs.

Websites & Funnels

How creating websites, landing pages and funnels can help your real estate business.

Management & Hiring

How to hire contractors vs. employees. Learn how to implement management, company culture and track performance.

Scaling & Automation

How to scale your business at top speed with systems & automation.

About the Program

Course Content

Modules Description Duration USD
Module 1.1 Setting Your Foundation For Success 52 Mins $49
Module 1.2 Knowledge is Power 50 Mins $49
Module 1.3 Your Business Model for Success 60 Mins $99
Module 1.4 Picking Your Niche 44 Mins $79
Module 1.5 Start With The End In Mind 57 Mins $99
Module 1.6 360 View of Your Farm 34 Mins $49
Module 1.7 Pick Your Farm 59 Mins $99
Module 1.8 Analyze Your Farm 37 Mins $49
Module 1.9 Taking Ownership of Your Farm 53 Mins $99

Modules Description Duration USD
Module 2.1 The New Paradigm 59 Mins $99
Module 2.2 Impact Of Branding 32 Mins $49
Module 2.3 Face Off with the Devil 68 Mins $99
Module 2.4 Igniting Your Flame 45 Mins $79
Module 2.5 Your First Year 60 Mins $99
Module 2.6 Crafting Your Skills (Online & offline) 62 Mins $99
Module 2.7 Engines Of Growth 49 Mins $79
Module 2.8 10 Point Multi Pronged Strategy 77 Mins $99
Module 2.9 Secret Of Conversion 77 Mins $99
Module 2.10 Science of Lead Management 62 Mins $99

Modules Description Duration USD
Module 3.1 First Time Buyer Presentation 80 Mins $179
Module 3.2 First Time Buyer Showings 45 Min $79
Module 3.3 Live Listing Presentation 60 Min $129
Module 3.4 Open House 120 Mins $79
AJ Lamba

We Teach The Full Stack

To succeed in business you need to learn:

1. Psychology

2. Mindset

3. Business model

4. Automation Systems

5. Sales & marketing

You're In Good Company

AJ Lamba Academy has produced several million dollar agents and helped realtors launch their own real estate business. Improve your knowledge, grow your existing business and change your life. Get it right the first time! You will reap the benefits 100% guaranteed.


“When I first joined AJ’s team, I was reconsidering my career in Real Estate, but with the immense support and guidance from both AJ and his team, I began converting my leads! I owe my success to AJ and his team.”
“AJ and his team helped me immensely in automating my work. AJ always emphasized on keeping up with the new trends and practices in the market. With his advice, I now have every single detail of my farm at the touch of my fingertips”
“With AJ I have learned more in this past year than all the previous years I have been in real estate combined. From negotiating an offer, giving a great listing presentation and simply just showing our clients all that we do for them by going that extra mile to at least try and get a better deal for them.”
“One thing that AJ always said was that the Real Estate sector will always be overwhelming. It is how your skill and the reward that matters in the end. This still resonates with me. The way the team helped me in building a goal-oriented mindset which I still practice.”
“I aim to become like AJ one day. The Go getter attitude and the in-depth analysis is something that amazes me everytime.”
“AJ and his team have been extremely helpful to me. They have offered me around-the-clock guidance.The whole team works selflessly to help educate people in the right direction. I was new to it all - from staffing to CRM - they helped me understand it easily”

Blogs from Your Coach

11 Essential Tips for New Real Estate Agents
11 Essential Tips for New Real Estate Agents

When it comes to becoming a real estate agent, most think that getting a license is the ultimate goal. In reality, it’s just the beginning and you have to do a lot more to generate profitable leads. But what exactly do ...

Read More
7 Staging Photography Tactics for Real Estate Agents
7 Staging Photography Tactics for Real Estate Agents

What first attracts you towards a product? Its images, right? Well, a house or any other property for that matter is also simply a product when it is on sale. Photographs play a big role in attracting as well as convin...

Read More
Why Door Knocking and Cold Calling Doesn’t Work Anymore?
Why Door Knocking and Cold Calling Doesn’t Work Anymore?

Sales is a field where communication plays a significant role. This is why in the early days, sales experts devised tactics like door knocking and cold calling. Both practices enabled individuals to have conversations wit...

Read More
7 Real Estate Questions Agents Should Know The Answers to
7 Real Estate Questions Agents Should Know The Answers to

As a real estate agent, you always want to appear confident with your clients. However, sometimes you’re faced with a question you might not have the answer to. This doesn’t only shake your confidence but may make the...

Read More

Frequently asked questions

Brand U was created to help new and struggling agents. This program will show you how to build a Real Estate business that can last for years to come. It is a step-by-step webinar series that consists of 23 modules split into 3 levels.

The major difference is, I practice what I preach. I worked as a realtor and started just like you. There are some real estate coaches who haven’t sold a piece of real estate in the last 10 years. When is the last time they did what they are telling you to do. The Brand U program is a one-of-a-kind step-by-step program that answers all your real estate questions whether you’re just starting out in the business or have haven’t been able to reach the level of success you’re looking for.

Brand U is for anybody who is committed to running a more profitable and scalable real estate business. It works for anybody, regardless of your previous knowledge or experience.

Topics include but are not limited to: Strategies on choosing the right brokerage for you, lead generation, lead conversion, contact management, listing presentations, marketing, business model, business plan, hiring procedures and automation.

You watch the videos, follow the process and get results and use the provided tools and templates. You can also ask questions in the Fb group or on the scheduled live Q&A calls.

The Brand U course is all online, you can listen to audio or video content and take notes. You need access to a laptop, computer, tablet or smart phone and an internet connection.

You start the moment you enroll. You can complete it on your own time and work through it as fast or slow as you wish. You get lifetime access to all the modules you purchase.

Right here on Once you purchase the modules you have access to them forever here on the AJ Lamba Academy Website.

The modules vary from $49 to $99 dollars each with a few that over a $100. Our program is designed so that you don’t have to commit to a big fee upfront, you can pay as you go and purchase modules one at a time. I designed it specifically with this in mind so that everyone can have the chance to access the program at their pace.

To enroll, you will have to go to or

You don’t need an account to purchase the first module (Module 1.1), but you will need to make an account to purchase the rest of the modules (Module 1.2 - Module 3.4).

If you forgot your password, you can go to the login page and click on the Lost Password link at the bottom to reset your password.
If you continue to have problems logging into your account, please contact us at

You can login to the academy website using this link: Use the email you used to sign up for the course and the password that was provided to you after purchase. You can click on the “Lost Your Password” link if you want to reset your password. After you login, you will taken directly to Module 1.1 of the course. You can also access the other modules you have completed by clicking on the modules listed on the menu or by clicking on Course Content under My Account at the top menu.

You cannot download any of the training videos, but you can download the tool box that you receive once you complete each level of the course.

Yes this method works in any real estate landscape. It’s the formula top producers don’t want everyone to know and now I’m sharing the secrets with you.

Its going to help you because it is a formula driven plan designed to bring in continuous flow of leads for years to come. I’ve personally used and built several million dollar agents with my program, it is tried and tested.

I put my 15 plus years of experience in real estate and my million dollar method I used to generate millions of dollars into 21 hours. You will never need another real estate coaching program again.

When you’ve completed all three levels you will have access to me and my team in a scheduled live Q&A call every week to ask me anything. Four live Q&A calls are just $99 per month.

Yes, after you’ve completed the webinar series I provide one on one coaching for a select few at an additional cost. Please email for rates and bookings.

I’m here to get you results, not waste your time, effort and money!

To learn more enroll now.

Contact Us

Have  Questions  ?